Employee Fiduciary+

ACCOUNTABLE

FINANCIAL WELLNESS

A Shared Mission

Helping employers support the financial well-being of their people.

EMPLOYEE FIDUCIARY

Low-cost 401(k) administration for small businesses — helping employees save for retirement.

+

ACCOUNTABLE

Financial wellness coaching — addressing the everyday barriers that prevent financial health.

Complementary solutions. One shared goal.

THE OPPORTUNITY

Two Organizations. Two Parts of the Same Journey.

Employee Fiduciary helps employees prepare for retirement. Accountable helps employees address the financial challenges that often prevent them from getting there.

These services don't compete. They complete each other.

THE CHALLENGE

The Missing Piece

Retirement Readiness

• 401(k) participation

• Contribution rates

• Investment allocation

• Plan enrollment

← GAP →

Financial reality

Everyday Financial Reality

• Debt & monthly cash flow

• Unexpected expenses

• Financial stress & anxiety

• Life transitions

Employees cannot fully prepare for retirement if they are struggling to manage today.

3 in 4

American workers report major financial stress

Financially stressed employees are twice as likely to leave

40%

Average 401(k) participation without guidance — vs. 95% with it

Employee Fiduciary Research

72%

Of employees believe their employer has a responsibility to help

Sources: PwC Employee Financial Wellness Survey; Employee Fiduciary Research

THE REALITY

Financial Wellness Is About More Than Retirement

Maria

Office Manager

Wants to increase her 401(k) contribution but is carrying $18K in credit card debt with no clear plan to pay it off.

James

Field Technician

Rebuilding his finances after a divorce with no one to talk to and no clear picture of where he stands.

Priya

HR Coordinator

Caring for an aging parent while saving for her kids' college. Feels financially overwhelmed every month.

These are real conversations Accountable coaches have every day.

POSITIONING

A Complementary Solution

OUTSIDE ACCOUNTABLE'S SCOPE

✕ Investment advice

✕ Insurance products

✕ Tax planning & filing

✕ Wealth management

✕ Legal / estate planning

ACCOUNTABLE

Behavior & Action

WHAT ACCOUNTABLE PROVIDES

✔ Financial coaching & accountability

✔ Behavior change support

✔ Budgeting & cash flow clarity

✔ Debt reduction strategies

✔ Goal-setting & follow-through

Accountable fills the implementation gap — helping employees do the things they already know they should do.

OUR APPROACH

No One-Size-Fits-All Solution

Every employer engagement begins with a Design Consultation — a structured discovery process before any program is recommended.

Every organization has different goals, employee populations, schedules, cultures, budgets, and operational realities.

A manufacturing company may struggle to pull people off the production line for workshops.

A remote sales organization may require virtual coaching and online resources.

Another employer may want to focus on business owner coaching.

Organizational Goals

What does success look like?

Workforce Needs

Who are we serving?

Existing Benefits

What's already in place?

Budget & Timeline

What are the constraints?

Design
Consultation

Desired Outcomes

How will we measure progress?

SERVICES

Built Around Organizational Needs

Workshops

Group financial education on targeted topics

Group Coaching

Structured cohorts with ongoing accountability

1:1 Coaching

Personal sessions with a dedicated coach

Resource Libraries

Self-paced content for employee-driven learning

Wellness Challenges

Engagement programs around financial goals

Biz Owner Coaching

Support for owner-level financial decisions

Leadership Support

Confidential sessions for managers & executives

Quarterly Check-ins

Organizational pulse checks & program reviews

Programs are built from these components — selected and sequenced based on each organization's unique needs.

DIFFERENTIATION

Education + Human Accountability

Typical Wellness Solutions

Content libraries & articles

Self-paced online modules

Calculators & tools

Webinars & recorded sessions

Self-directed — low accountability

Accountable

Real human coaches

Ongoing accountability sessions

Personalized to each employee

Action-oriented follow-through

Vetted, trained, certified coaches

Information changes minds. Human accountability changes behavior.

REAL CONVERSATIONS

Real Conversations. Real Challenges.

“I have no idea where my money goes.”

“My spouse and I argue about money constantly.”

“I want to save more but I'm just trying to keep up.”

“My parents need financial help and I don't know what to do.”

“I have debt from a divorce I haven't dealt with.”

“I'm behind on retirement savings and feel like it's too late.”

“My income varies and I can't stick to a budget.”

“I'm scared to look at my finances.”

These are the conversations that happen when employees feel safe enough to ask for help.

THE NUMBERS

Our impact speaks for itself.

These are not projections. They are the actual outcomes of the Accountable coaching network.

$147M+

Total client debt eliminated 2009 thru 2014

90%

Of clients report financial peace within 30 days

85%

Have a spending plan in place within 2 months

$600+

Average monthly cash flow improvement per client

THE TEAM

Real People. Real Coaches. Wherever Your Employees Are.

QUALITY

A Commitment to Quality

1

Coach Vetting

Every coach completes a multi-step review before joining the Accountable network — background, qualifications, and values alignment. Over 130 hours of coursework, mentoring & application.

2

Certification Pathways

Coaches follow structured certification pathways. Certification is earned through guided coursework and practical evaluation — not self-reported.

3

Continuing Education

Coaches participate in ongoing professional development. Standards evolve, and we ensure our coaches do too.

4

Specialty Matching

Coaches are matched to employer context and employee need — not just assigned by availability.

5

Ongoing Coach Support

Coaches have access to a full support infrastructure — they're never left to figure it out alone.

Quality standards protect employers, employees, and the integrity of the coaching relationship.

EMPLOYEE JOURNEY

Simple. Private. Voluntary.

1

Learn

Employee hears about the program

2

Engage

Chooses to participate voluntarily

3

Match

Paired with the right coach

4

Support

Ongoing sessions & accountability

5

Progress

Employee moves forward at their pace

Privacy note: Employee conversations with coaches are confidential. Employers receive aggregate engagement data — not individual information.

EMPLOYER JOURNEY

Easy for Employers

Minimal Administration

No complex HR integration. Accountable manages the coaching infrastructure so your HR team doesn't have to.

Flexible Engagement

Offer as a standalone benefit, an add-on to existing wellness, or a bundled program. Structure it to fit.

Simple Implementation

Onboarding is designed to minimize burden on HR and operations teams. Most programs launch within 2–4 weeks.

Scalable Support

Appropriate for 25-person firms and 500-person organizations alike. The model scales without complexity.

Accountable handles the complexity. Employers handle the communication.

IMPLEMENTATION

Simple to Launch

WHAT'S NOT REQUIRED

✕ Software integration

✕ Payroll system access

✕ Retirement plan changes

✕ Employee financial data sharing

✕ New vendor compliance reviews

✕ Dedicated HR staff

WHAT IS REQUIRED

✔ Design Consultation (~1 hr)

✔ Employee communication support

✔ Designated point of contact

✔ Leadership buy-in

Most programs are ready to launch within 2–4 weeks of the Design Consultation.

GETTING THE WORD OUT

Possible Ways to Roll This Out

Employee Fiduciary already has natural touchpoints with plan sponsors and HR contacts. These are doors that are already open — no new infrastructure required to introduce the program.

1

New Plan Onboarding Email

When a new plan is established, a welcome message to the plan sponsor can include a simple introduction to the financial wellness program — connecting employers to the resource from day one.

2

Participant Portal Resource Link

A simple “Struggling with savings? Learn about financial coaching” link inside the Employee Fiduciary participant portal — meeting employees where they already are.

3

Newsletter and Blog Features

Employee Fiduciary already publishes resources on financial wellness topics. Accountable becomes the natural recommended solution embedded in that content — adding value to what you already produce.

4

Annual Plan Notice Mailing

Required annual notices are already going out to plan sponsors. A one-page wellness program overview can be included in the same mailing — zero additional postage, zero additional effort.

5

Client Email Announcements

A direct, professionally written announcement to your existing plan sponsor contacts — introducing the program as an available resource for their employees. Accountable provides the content; it goes out through a channel they already trust.

6

Document Locker (Coming Soon)

Employee Fiduciary’s upcoming document locker will include a participant wellness resources section — creating a permanent, natural home for the program within the platform your clients already use daily.